
INSTALOVE
I haven’t begged the universe for anything, but I am so grateful to God for all these blessings in my work and so grateful for all of the people who brought me here. ❤️
Yes that dirty lens in the last shot is killing me. Guaranteed I cleaned it right after I took that video. 🤣
A few test shots I took of my sister at the studio in French Valley. 🥰 She’s got quite the talent with floral cupcakes! You can view more of her work on @piped_and_pretty
I was so honored to photograph Brittany and create this lifestyle brand shoot for her.
We began by talking about the brand these images needed to serve.
Brittany’s work is rooted in faith, femininity, motherhood, and meaningful entrepreneurship. She walks alongside Christian women who are building businesses while staying deeply grounded in their calling as wives and mothers, without buying into hustle culture or burnout.
Once we had that clarity, everything else became easier.
We talked through her brand colors next so her wardrobe and surroundings would feel cohesive with her online presence and intentional.
From there we designed three scenes that reflected different parts of her world.
A soft editorial space for her voice and presence. An office setting for her work as an entrepreneur and educator. And a baking scene that reflects the heart of her home and the way she nurtures and provides through her businesses.
Every detail was chosen to tell her story.
What I love most about Brittany is how gentle and strong she is at the same time. She is full of wisdom and covered in such grace. Her mission is not to help women do more. It is to help them live fully into who God created them to be in their homes, their work, and their faith.
2025 felt stagnant as I tried so hard to move forward in my personal goals but continued like a hamster on a wheel, until I look back and see the beautiful life I lived each day. I’ve had many years of hardship, causing rest and blessing to feel like something bad is about to happen to me. Last year was a year of dwelling on the goodness of God and enjoying the seasons of life in front of me. I have no “word” for 2026 but I look forward to living it one day at a time.
If you’re rebuilding your own site or brand, this is the part most people skip, and it’s why everything else from website design to a simple post on social media feels so heavy.
I am rebuilding my website and very first thing I’m working on is getting crystal clear on who I’m here to serve, what they care about, and what they’re actually looking for when they find me.
When you know who you serve, what they value, and how you actually help them, so many things get easier:
What to offer.
What to write.
What to show.
What to say online.
The confusion fades because you’re no longer trying to speak to everyone you’re speaking to your dream client and you’ve identified exactly what they’re like. It feels like writing to a friend.
The most magical part of it all?
They feel like you *get* them when they come across your content. That feeling translates to trust which translates into a beautiful business relationship.
This is how I built my business the first time.
It’s how I’m rebuilding it now, more intentionally.
So if you’re feeling stuck in the details of your website or brand, try starting here instead:
Get clear on the roots first.
Everything will blossom from there.